5 things you might not know…

Strawberries aren’t berries. Neither are raspberries and blackberries, according to botanists. True berries stem from one single-ovary flower and have two or more seeds. Strawberries don’t fit that bill, but bananas, kiwis, and watermelons do. Can any soft fruit producer confirm this? Or maybe tell me that I’m wrong?

Eight small things that could make a BIG difference in your life…

A good friend of mine declared that a utensil was “literally going to change my life” which caused great hilarity. It got me thinking about the small things in life that can really deliver big results! So I made a list…

Are you sexist?

We mentioned in a recent newsletter the advertising campaign which was put out by a Shropshire-based ag supplies firm that was so incredibly tone-deaf and embarrassing it was hard to believe (we’ve included an image in case you didn’t see this PR disaster!). But it got me thinking...

The 2023 Rural Show Calendar (updated)

Agricultural Shows, Highland Games, Game & Country Fairs, Horse Shows and the like are the backbone of the Scottish rural calendar. Thank you to those of you who got in touch with details of your favourite agricultural shows and country fairs.

My word

I know that my vocabulary is far greater than the words I tend to use routinely and so one of my goals for 2023 is to demonstrate that I’m more erudite than my day-to-day vocab suggests! I started to develop an interest in uncovering some interesting words that I’d never heard before. I thought I’d share some of them with you.

Bringing farmers and foresters together at ICF conference

Increased integration between farmers and foresters will be promoted at a conference organised by the Institute of Chartered Foresters (ICF) in April. The ICF’s National Conference 2023: Connecting Trees, Farmers and Foresters will encourage rural sector stakeholders to have a frank, honest and engaged discussion about the integration of trees into farming and foster a mutually beneficial relationship between forestry and farming.

It’s my birthday!

I’m simply here to say that if you’ve ever considered undertaking any of the training on our OnFARM Academy online training platform but haven’t yet got around to it, today is your lucky day. I’m offering a 30% discount for this week only – it expires on Friday 7th at 5 pm.

An A-Z of S&H

It occurred to me that you might not necessarily be familiar with all the ways in which we can help make your rural business be seen and heard so we've put together a brief A-Z of Scene & Herd: A is for …

Great Minds Don't Think Alike

We were blown away at the response to this week's OnFARM podcast episode 'ADHD in farming'! Perhaps we shouldn't be surprised that it chimed with so many of you as about one in seven of us is neurodivergent. ADHD affects the person’s ability to control attention, impulses and concentration, and can cause inattention, hyperactivity and impulsiveness.

Nostalgia: Marketing a Memory

Can you believe it is 30 years since Jurassic Park was released?! What are your happy memories of 1993? Dancing to 2 Unlimited? Reading Trainspotting? Using Telextext to book a holiday? Watching Supermarket Sweep? A love of all things retro can be used to your advantage and connect your brand with positive feelings from the past.

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