News from the field

Image courtesy of ORganic Rapeseed oil

Rural Britain is a wonderful assortment of farms, estates, hamlets, villages, forests and moors, lochs and valleys. Our stunning scenery, close communities and wonderful rural businesses provide an idyllic lifestyle for many, but rural life can also throw up some pretty unique challenges.

The Rural Scene (the Scene & Herd rural blog and news updates) looks at what’s new, what’s relevant, what’s tasty, what’s fun and what’s challenging about life in the Great British Countryside. We offer an insider insight into rural Britain, highlighting some of the exceptional people, businesses and innovations we believe that everybody should know about.

May we ask you for some help?

Whenever we write our weekly email updates, we focus on trying to help. I hope that, more often than not, we are able to do that. Sometimes we offer snippets of PR and marketing advice. Sometimes we recommend really useful books to read or podcasts to listen to. Sometimes we’ll give you an easy access list of important dates in the agricultural calendar. Today, however, I was wondering if we might ask for your help?

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Launch of Online Training for Rural & Foodie Businesses

Rural and food and drink-related businesses can now gain access to tailored online training following the official launch of the OnFARM Academy by PR and Marketing Agency, Scene & Herd Ltd. The OnFARM (Food, Agriculture and Rural Matters) Academy recognises that for rural businesses, not all in-person training is accessible, affordable or tailored. OnFARM, however, is created by a rural business specifically for those who own or work in rural and food and drink-related businesses. The Academy’s initial courses include Facebook and Instagram for beginners, Working with Instagram Influencers and Mental Health First Aid. Two courses will be added every month, eventually covering all aspects of communications, HR and people management, business management and more. Each course will be conducted by recognised experts.

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2022 ‘Helping It Happen’ Rural Awards Launched

Rural people across Scotland and beyond are being urged to share stories of work done by local estates and land-based businesses to help their surrounding communities and landscapes flourish, as nominations for the Helping It Happen Awards 2022 get underway. The Awards, run by Scottish Land & Estates, are now in their sixth year, again focusing on the key aim of recognising the role of estates, farms and rural businesses in enabling and supporting success in rural areas and helping rural Scotland to thrive. The Helping it Happen Awards 2022 will be supported by headline sponsors NatureScot and entrants can enter, or be nominated for, any of nine categories.

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The Lost Art of Saying No

Whether it's a collaboration that doesn't quite fit with your brand, a job applicant that doesn't have the required skills or a project that you simply don't have the capacity for, at some point, all businesses have to say “no”. It's not easy but it is an essential time management technique that brings you closer to your goals. Are you still saying “Yes” when you want to say “No”? The following might help:

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OnFARM Podcast: Access to knowledge through NFU Scotland’s legal helpline – with Gillespie Macandrew

A focus on one of the benefits available to NFU Scotland members who are entitled to 20 minutes of free legal advice (helpline number 0131 271 8585). OnFARM producer Dave Howard visited law firm Gillespie Macandrew, whose Land and Rural Business team manages this service. Episode created in partnership with Gillespie Macandrew.

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